“While Visa and Mastercard operate globally, their competitors’ PIN debit networks are primarily US-based. These domestic networks have struggled to grow organically, backed by less marketing and brand exposure than Visa and Mastercard”, said Anand Goel, CEO of Optimized Payments Consulting. He added “Visa and MasterCard benefit from a more comprehensive technology infrastructure; more incentive agreements with processors and top retailers; and a stronger presence in e-commerce, which equips them to move faster in new markets.”
Unleashing the Power of Interchange Optimization: Maximizing Cost Savings in Payment Processing
For businesses that accept card payments, interchange fees are a significant component of the overall cost structure. Interchange optimization has emerged as the most critical strategic approach to minimize these fees and unlock substantial cost savings. In this...
