PIN-Based Payment Companies Could Benefit From Consolidation

“While Visa and Mastercard operate globally, their competitors’ PIN debit networks are primarily US-based. These domestic networks have struggled to grow organically, backed by less marketing and brand exposure than Visa and Mastercard”, said Anand Goel, CEO of Optimized Payments Consulting. He added “Visa and MasterCard benefit from a more comprehensive technology infrastructure; more incentive agreements with processors and top retailers; and a stronger presence in e-commerce, which equips them to move faster in new markets.”

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